Chuckwagon race

Text Communication for Canadian Chuckwagon Races

Build a year-round fan club, deliver sponsor messages directly to engaged fans, and answer race day questions automatically. All through simple text messaging. No app downloads, just instant engagement when it matters most.

Monetize Your Sponsors

Build a contact list of engaged fans who opt in to receive messages from you. Send sponsor-branded updates, contest announcements, and race information directly to their phones. Guaranteed delivery and open rates that email can't match. Every message is a sponsorship opportunity.

Robin standing on purple steps

Sponsor Every Interaction

Every message can include sponsor branding. Send contest announcements, race updates, and promotional messages sponsored by your partners like HUB, UFA, GMC, or any brand. Turn engagement into revenue.

Robin flying with wings spread

Year-Round Fan Club

Stay connected with your fans from December through race season and beyond. Send promotional messages, contest announcements, and driver spotlights. Keep your community engaged even during the off-season.

Robin with magnifying glass searching

Rich Media Support (Coming Soon)

Send photos, sponsor logos, race posters, and promotional images alongside your text messages. Include links to ticket sales, live streams, and radio broadcasts. Robin will support full MMS messaging.

What Robin Does

The same questions your staff hear all day, every day. Now answered automatically.

Sponsor Messages & Revenue

Send branded announcements from your partners. "Tonight's race brought to you by HUB International" or "Text to win presented by UFA!" Every message is a sponsorship opportunity that actually reaches your fans.

Race Schedules & Information

"When is the next heat?"
"What time does the championship race start?"
"Which drivers are racing today?"
"What are the current standings?"

Fan Engagement & Logistics

"Where do I park?"
"When does the radio broadcast start?"
"Where's the live stream link?"
"How much are tickets?"

Contests & Promotions

Run text-to-win contests sponsored by your partners. Fans text their predictions, get automatic confirmation, and you collect contact information for future engagement. All while delivering sponsor value.

Live Updates & Results

Send instant race results, weather alerts, schedule changes, and breaking news to everyone who's opted in. Keep your fan club informed in real-time.

Off-Season Engagement

Stay connected during the off-season with driver spotlights, ticket promotions, and sponsor messages. Build anticipation for next season while keeping your community engaged year-round.

How It Works

Set it up once, then let Robin handle thousands of questions during race season

1

Upload Your Info

Share your race schedule, driver information, maps, and frequently asked questions with Robin. We'll train Robin on your specific race information.

2

Share Your Number

Put your Robin phone number on posters, tickets, social media, and at the gates. Your fans text when they need help.

3

Robin Replies Instantly

Robin answers questions automatically in about 5 seconds. You can jump in anytime to handle specific requests or just monitor conversations.

Targeted Messaging (Coming Soon)

Robin will automatically tag your contacts based on their behavior and conversations. Send targeted announcements to specific groups. No manual sorting required.

Automatic AI Tagging

As people text Robin, the AI automatically identifies and tags them based on their interests, language preferences, and engagement patterns.

  • •Sponsors & VIPs Tag sponsors, partners, and VIP guests for exclusive announcements
  • •Language French, English, or other languages
  • •Interests Specific drivers, race schedules, contest participants
  • •Custom tags Season ticket holders, radio listeners, fan club members

Targeted Announcements

Schedule and send SMS announcements to specific segments, not your entire list. Everyone gets messages that matter to them.

  • •Send sponsor-branded messages to specific segments and maximize partner ROI with targeted reach
  • •Notify VIP guests and sponsors about exclusive access, meet-and-greets, or hospitality events
  • •Send contest announcements to engaged fans. "Text CHAMPION to win!" with automatic responses.
  • •Alert season ticket holders about early ticket sales or exclusive promotions

Example: Segmented Messaging

Sponsor Message - All Fans

"Tonight's championship race is brought to you by HUB International. Text CHAMPION to win 2 VIP tickets!"

VIP & Sponsors Only

"VIP hospitality suite is now open. Meet driver Kurt Bensmiller at 6 PM. Presented by UFA."

Fan Club Members

"Early bird ticket sale starts tomorrow! Fan club members get 20% off. Get yours today!"

Year-Round Use Cases

From local race circuits to major chuckwagon racing associations

Off-Season (December - April)

  • •Send driver spotlights and season preview content sponsored by partners
  • •Run text-to-win contests for early ticket sales. Collect contacts and build hype.
  • •Promote sponsor offers and exclusive fan club benefits to stay top-of-mind

Race Season (May - August)

  • •Send sponsor-branded race updates, contest announcements, and live results during heats
  • •Answer questions about schedules, parking, radio broadcasts, and live streams automatically
  • •Collect operational feedback in real-time. See what fans are asking to improve the experience.

Post-Season

  • •Share final standings, championship results, and season highlights
  • •Gather feedback to improve next season while the experience is fresh
  • •Keep fans engaged with sponsor messages and promotions for next year's season

"Using Robin at The Gathering was genuinely transformative for our attendee experience. It saved our team an incredible amount of time, headaches, and manual communication, while giving our guests fast, clear, direct support exactly when they needed it.

Engagement was far higher than we've ever seen with traditional comms, and attendees actually used it because it felt intuitive and personal.

We're officially forever customers. Robin elevated our experience in ways we won't go back from."

Sam
The Gathering, Banff, AB

Try Robin Right Now

Scan the QR code or text us to see how Robin works for chuckwagon races. Get instant answers about our solution. No commitment required.

QR code to text Robin about chuckwagon races

1-587-854-4245

Pricing Plans

Based on your needs, we recommend the Pro plan for year-round fan engagement and sponsor messaging throughout your race season

Growth

$89/month

Billed monthly (save 20% when you pay annually)

What's Included

  • • 1,750 texts per month
  • • Up to 3 Robins
  • • Announcements
  • • Unlimited contacts
  • • Cancel anytime
MOST POPULAR

Pro

$129/month

Billed monthly (save 20% when you pay annually)

What's Included

  • • 2,500 texts per month
  • • Up to 3 Robins
  • • Announcements
  • • Unlimited contacts
  • • MMS support (images & media) *
  • • Advanced segmentation *
  • • Cancel anytime

* MMS and AI-segmented announcements coming soon

Enterprise

Custom Pricing

Contact us for details

What's Included

  • • Unlimited phone numbers
  • • Custom text volumes

Everything in Pro, plus:

  • • Dedicated account manager
  • • White-label options
  • • SLA guarantees
  • • Custom AI training

Need more texts? Additional texts are $0.10 each. Your service never stops. You only pay for what you use beyond your plan.

Shaharyar Ahmad

Let's Chat

Hi, I'm Shaharyar. I'd love to hear about your race association and help you figure out if Robin makes sense for your events. Email me directly or grab 15 minutes on my calendar.

🇨🇦 Robin is proudly Canadian, eh?